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Navigating tariff changes: A guide to protecting margins

April 10, 2025 / 5 min read

In CFO, Partner Lou Longo discusses how CFOs can raise their games in the areas of cash flow, supply chain, and currency risk.

Businesses in the United States haven’t had to navigate a tariff-oriented economy for the past 40-plus years. As a result, many don’t have the depth of expertise and data necessary to confidently meet the new challenges posed by the current tariff landscape.

With many organizations concerned that tariffs will have an impact on margins, now is the time for CFOs to strengthen three skill sets that will help their organizations navigate the current business environment: cash flow analysis, supply chain expertise and currency risk management.

While most CFOs know the fundamentals of all three skills, traversing today’s tariff impacts requires a deeper level of expertise. Fortunately, reinforcing these skills may enable organizations to protect their margins in the short term, as well as improve their financial resilience over time.

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